Second, identify a specific, very important key stakeholder: your target customer. This helps transform your goals and objectives into a reality. Each proposal must be planned out before a word is written. Since he and Mary came with their family to Kansas City in 1996, I have watched him grow in his relationship with the Man Christ Jesus to the place where his heart burns with the desire to go deeper and deeper in the knowledge of the beauty of the Lord. EdUHK Strategic Plan 2016-2025 Council Chairman's Foreword Strategic planning is indispensable for any organisation. Why is it that when a group of managers gets together for a strategic planning session they often emerge with a document thats devoid of strategy, and often not even a plan? A good example of this is a one-page strategic plan for the whole school approach. I would spontaneously go about saying how about we do this/how about we do that. If the book is a funny, comedic piece, inject humor into your foreword too. Foreword vs. Collect and review information to help make the upcoming strategic decisions. It also helps you rule out elements that might not align with your vision. <> After you introduce yourself, share how you got to know the author. stream If you have access to a plan from a previous year, see how your department did in meeting its goals. Identify Strategic Position and Goals. Mission 3. As with any team activity, there will be challenges. It went further to co-create with farmers its positions on product range, customer service, and price to drive revenue and profitability. Stakeholders can be great strategists. However, you will likely need to include some basic sections, regardless of the particular method you choose (even if the order and way you present them vary). We have helped over one million people as they write their way through this world. There is no set time period for a strategic plan, but five years can be a sweet spot. How do we make sure that your foreword has an impact? :), Awesome! Do not overcommit, and do not ignore the little details that help you reach your goals. The strategic planning process will differ based on your organization, but the basic concepts will stay the same. When writing your performance indicators, pay attention to the following: Define how often you need to report results. Looking too far ahead can be daunting, especially for a new or changing company. Because you will be looking at your strengths and weaknesses, you might see things you do not like. So, while selecting a writer for a foreword, an author seeks to choose the best person to introduce them and their work. The HR team and senior management would bend over backwards to identify what would satisfy staff. You want to stretch your limits, but not make them too difficult to reach. Instead, be honest about the strengths that you see in the author. Your goals are where you want to go. 11 0 obj but it can prove beneficial for the author of the foreword as well as the author of the book. The third step requires you to work out what your organization wants from each key stakeholder group for your organization to prosper. We described these as: farmers-as-shareholders and farmers-as-suppliers. Too often, organizations simply throw out words that they think will sound good in a glossy marketing brochure but have little relevance to the real world. Assign people who will be responsible for certain tasks and tactics necessary to achieve your goals. The vision should be clearly attainable if you follow the goals and objectives you outline later in your strategic planning plan. Some specific areas that have been identified for action in the early years of this strategic plan are: Learning and Development Sometimes, its a good idea to hire an external party to help facilitate the strategic planning process. Phase 2: Implement a strategic planning framework to guide the plan's management and execution. endobj You need to find the balance between the process and the final product. Save my name, email, and website in this browser for the next time I comment. The company description should include the history of your company, the major products and services you provide, and any highlights and accomplishments, and it should accomplish the following: Highlight what makes your company unique. Our strategies for education aim to enrich the learning experience for students as well as enhance their language proficiency to develop self-learning skills, lifelong learning commitment and competencies that will make them both innovative and entrepreneurial to flourish inand contribute toa globally competitive and rapidly changing environment. You cant be sure, for instance, in the case of the manufacturer of specialized air conditioners, that ramping up technical support pre- and post-sale will drive more revenue. For example, phrases like delivering a wonderful experience could apply to many industries. They look ok on my end but let me know if youre having trouble viewing them. The terms are all over the map. This dynamic perspective encourages openness, innovation and a preparedness to change. Toyota and McDonalds are two that I deal with that fall into that category. 1. Improvingour research pe rfo rmance AsaRussellGroupinstitution, researchisatthecoreofeverything wedoandisfundamentaltoourfuture success. Bryson says that strong facilitators often ask the following questions: What is the situation we find ourselves in? Nor is KPMGs target mid-size firms with limited budgets. Ill let you in on the six-step technique I have developed over many years, working with clients and in teaching my public seminars on strategic planning. Dont plan so much that you ignore how you are going to put the plan into action. Here I show you how to write the book foreword in four easy steps. Build easy-to-navigate business apps in minutes. Find answers, learn best practices, or ask a question. Recognize that no matter what you decide, there is no certainty in the result once you embark on implementation via an action plan and scorecard. Ideally, [the mission statement is] something that describes what youre about at the highest level, McNerney says. One of the first steps is committing to a process, then determining how you're going to do it," McNerney explains. Sometimes you think you know where you want to go, but youre not really sure, McNerney says. Vision 2. Learn how the Smartsheet platform for dynamic work offers a robust set of capabilities to empower everyone to manage projects, automate workflows, and rapidly build solutions at scale. You can too if you become systematic in your approach. For some managers, this seems initially like putting the cart before the horse. Growth 4. Develop Strategic Goals and Objectives 7. <> What do you value most in your life? But first, let us briefly discuss what a foreword is and why and where we should write a foreword. <> Thanks for reading, Susan. Expect to make changes. If you do not consider the additional costs or revenues your plan is going to drive, you may be creating a plan you cannot implement.. the senior executives ofan airline might travel at the back of the plane to get a feel for what economy passengers experience. And in a small business, like a convenience store, it initially is: customers, employees, suppliers, and owners. In many cases, the sections of a strategic plan build on each other, so you may have to write them in order. The sooner you can grab and hold the reader's attention, the better. Without it, the process cannot succeed. Stay honest. It is important to be honest with yourself. Do not abandon this at the first sight of the unexpected. But then you become aware that some of the employees are also owners, and the complexity grows. It was seat-of-the-pants stuff. Ourperformanceisonan If youre not looking at the world around you, youre missing a whole dimension about what should inform your decision making, McNerney advises. I am sure that, with the collaboration of our talented staff, students, alumni, friends, and supporters, the goals we aspire to accomplish will in time translate into milestones of which we can be proud. xMO1+!4U)4XqXA %j7qQ>\F3 T'1!wY BD,B(;]>ZC{W7{e,`|2xAhz _h"?f4TE|4BPyE~+| Some planning specialists use the term strategic objectives or strategic priorities when referring to goals, but for clarity, this article will use the term goals. It establishes the direction a company is going to take by considering its goals and objectives. When it comes to writing a strategic plan, values represent how you'll behave as an organization as you work towards your vision. Most organizations do a three- to five-year plan now because they recognize the technology and the changes in business that are pretty dynamic now, Stockmal says. stream Focus on the ones that allow you to zero in on what is critical for your companys success. Every KPI must have some sort of measure. 2. More than one objective can support one goal. Each goal should reflect something you uncovered during the analysis phase of your strategic planning process. It tells you and your team where you're going as a company and how to get there. Goals form the basis of your strategic plan. ls the goal quantifiable, and can you measure it over time? May I thank you heartily for taking an interest in the future of CUHK and the communities we serve. Be careful with the information you gather. Next, gather your planning team. Flattery has no room in the foreword. The areas above the red dotted line are the strategic parts of the plan. If you dont know what is going on around you, how can you stay competitive? explains McNerney. Who are your target customers? If the book is a funny, comedic piece, inject humor into your foreword too. Take out jargon like world class, best possible, state of the art, maximize, succeed, and so on, and cut vague or unspecific phrasing. He says it is easier to cut than to create something. The answers to this question help you identify your goals for the future of the business and assess whether your current trajectory is the future you want. endobj Build those checkpoints into the plan. Once you write your vision statement, communicate it to everyone in your company. Move faster with templates, integrations, and more. For example, a substance abuse prevention coalition is trying to keep teens from starting to drink or use drugs, and proving the coalitions methods work is often difficult to quantify. In fact, it is also possible to include what your company does for its employees in your mission statement. If you are going to write a foreword for your readers, it is important that you write for the book's target market. Deliver results faster with Smartsheet Gov. Unusually, for these documents, it's a creatively presented and well branded document, and it includes a foreword from the HR Director, (including a picture), giving it a more personal touch. endobj The foreword of the preface is to discuss the relationship between the author and his book. Work with key decision-makers and leaders to understand your company's position within its industry and what you hope to achieve. Drawing on over 30 years of experience coaching and mentoring business leaders, Peter Duncan and Robert Bradford have written an invaluable guide to your success as a business leader. What Is a Preface? Mission statements should do the following: Define your companys purpose. <>/Font<>/ProcSet[/PDF/Text/ImageB/ImageC/ImageI] >>/MediaBox[ 0 0 720 540] /Contents 19 0 R/Group<>/Tabs/S/StructParents 2>> All Rights Reserved Smartsheet Inc. Your team should be able to easily understand and repeat the companys vision statement. Step 2 - Introduction. Streamline operations and scale with confidence. Mission and vision statements are both important, but they serve very different purposes. Instead, be honest about the strengths that you see in the author. Thus, they can concentrate on the process and ask difficult questions. Get a free cross-functional project template. Look at each person separately and consider their core competencies, strengths, capabilities, and weaknesses. Develop the Strategic Plan <>>> :). 12 0 obj Get expert coaching, deep technical support and guidance. An essential second step, and one that Ive been guilty of not stressing enough with clients, comes with the word target. Its vitally important to identify your target customer before moving forward. Organize, manage, and review content production. Fifth, design your strategy around these requirements. You can use many models and formats to create your strategic plan (read more about them in this article). You can use posters or other visual methods to post around the office. Now I can see the way forward. They are action items, often with start and end dates. Values describe the behaviors you really want to advance, McNerney says. The key is to include what is important to you. Performing this analysis will help you figure out what you do best and how you compare to your competition. View your strategic as being locked in an intimate tango with your key stakeholders. Next, you have to determine how to get there, via a few different objectives that support each goal. Strategic planning, also called strategy development or analysis and assessment, requires attention to detail and should be performed by someone who can follow through on next steps and regular updates. Outline the recommended solution. She is also a homeschooling mom, family coach, and speaker for the Charlotte Mason method, an educational philosophy that places great emphasis on classic literature and the masterpieces in art and music. Write the first paragraph in an engaging manner. How to Write a Foreward. It should encourage and inspire employees while setting your companys direction. Streamline requests, process ticketing, and more. I. But, these 26 questions should help you to take a critical look at what you have written, and help you fine-tune your foreword. Note that objectives can cover several areas. For example, these might include the factors influencing the decision to purchase from you (customers), work for you (employees), supply to you (suppliers) or invest in you (shareholders). The completion of the new government office blocks . The process of formulating a new Strategic Plan at CUHK has given us the opportunities to take stock on past successes and failures, to determine our visions and future goals in the light of challenges ahead, and to put forward strategies for our developments not only in response to changing needs but also as an active and participating agent to These pieces also become a key part of the book's metadata file. Learn why customers choose Smartsheet to empower teams to rapidly build no-code solutions, align across the entire enterprise, and move with agility to launch everyones best ideas at scale. Think of the acronym SMART when writing objectives: Make them specific, measurable, achievable, realistic/relevant, and time-bound. If you have a plan thats really lengthy, you should have a summary, says Jim Stockmal, President of the Association for Strategic Planning (ASP). I am sure you came up with a strategy based on several tested frameworks or concepts. Our distinctive position was further testified when Forbes named us one of the Top 10 Liberal Arts Colleges in Asia in 2015. For example, your goal might be: Increase total revenue by 5 percent in three product areas by the third quarter of 2020. endobj Thanks for reading! If you're the one writing it, a clear step-by-step process makes it even simpler. In this section, also include your SWOT (strengths, weaknesses, opportunities, and threats) analysis. Most of the time, you will not have to go into too much detail. While many organizations have both mission and vision statements, its not imperative. Stockmal also says performance indicators cannot focus on only one thing at the detriment of another. Many people mistake this word as forward. But the word foreword has the root the word fore, meaning before. The foreword is the section in a book that comes before the body of the book. Be prepared for what you discover about yourself. "Acknowledgment" vs "Acknowledgement" | Which one is correct? Required fields are marked *. If you would like to change your settings or withdraw consent at any time, the link to do so is in our privacy policy accessible from our home page.. &*d8Egz\co/{G The areas above the red dotted line are the strategic parts of the plan. You can communicate your plan to stakeholders in the following ways: Hold a meeting to present the plan in person. If not, you may need to hire personnel. Privacy Policy | Advertising Disclosure | Disclaimers | Terms and Conditions. endobj A summary of it should go into your strategic plan. The Strategic Planning Cycle. Using the information you discovered during your SWOT and mission statement process, come up with goals that align with your values. Nowhere is this more apparent than with the stakeholder employees.. Its important for facilitators to lead by asking questions, Bryson says. Whether you're gearing up to lead your own strategy session, or plan on attending and . In a for-profit organization, the marketing department works to promote the companys product or services to bring in new revenue. These are the key decision-making criteria that stakeholders use when interacting with your business. The vision statement explains what your company wants to achieve in the long term and can help inspire and align your team. Let me take this opportunity to thank all of them for giving us so much food for thought during the process of consultation and drafting of the Strategic Plan. These are the Core Values of the ABC Company: 1. You will learn what questions you should be asking yourself before writing a book's foreword. You can also create a strategic plan to help guide both your professional and personal life. Franziskas book shows how that message can support you in running your life and business based on courage, love, and kindness instead of fear. Preparing to Write Your Strategic Plan covers the pyramid's foundation, steps 1 to 4. That is, what the organization wanted from employees. Focus on one strategy at a time. Check out these templates to help you get started with a financial plan. Be inspirational while remaining realistic. Its really the concept of what the intention of the terms are [that is important], says Denise McNerney, President and CEO of iBossWell, Inc., and incoming president of the Association for Strategic Planning (ASP). 13 0 obj <>/Font<>/ProcSet[/PDF/Text/ImageB/ImageC/ImageI] >>/MediaBox[ 0 0 720 540] /Contents 12 0 R/Group<>/Tabs/S/StructParents 1>> Move faster, scale quickly, and improve efficiency. 17 0 obj Guide To Writing A Strategic Plan 1. If you are unsure if your book needs a foreword, then it does not. The goals can be broad, but dont forget to include action items and timeframes to help you reach your goals. The strategic themes attest to our commitment to achieve excellence through our core functions of creation, dissemination and exchange of knowledge, as well as our duty to engage stakeholders and the community. The key to writing a strong executive summary is being clear and concise. You will learn that the reader's wants and needs come first - before your need for self-promotion. Strategic planning in a school is different from others because there are no markets to explore, products to produce, clients to woo, or adjustable timelines. Thank you, Yen! It starts with a vision statement, moves on to strategic themes (six in all) and culminates in 28 strategic goals. The latter is a list of actions interspersed with a sprinkling of desired results, all utterly useless in terms of strategy. Download Nonprofit Strategic Plan Template. Your email address will not be published. A foreword is a short chapter that's included in a book's front matter. If you distribute it outside of your company, you might want to attach a confidentiality waiver. One of the purposes of the foreword is to build the author up for the readers. (my father passed in 2006). Instant Acknowledgement Generator [For School Projects], Acknowledgement For School Projects [7 Examples]. Commitment 2. McNerney says many organizations do not really consider or are not honest about their companys values when working on strategic plans, which can lead to failure. For example, instead of focusing on losing weight, concentrate on being healthier. Your entire organization and stakeholders should be able to remember and understand your goals. Even with the differences, the same planning process and structure should be in place for schools as it is for other types of organizations. What are your competitors doing? We would like to take this opportunity to offer our sincere gratitude to all those who have contributed to the various stages of the formulation of this Strategic Plan. Step 1: Write a letter to the reader. Some managers felt that the idea of actually being able to exert significant Lets take a moment to discuss how a foreword differs from the preface. Download University Strategic Plan Outline Word. The operations plan maps out your initiatives and shows you who is going to do what, when, and how. It can also function as a type of tagline for your organization. Establish your planning team and schedule. You will learn to create a book foreword in four easy steps. Students are always our first priority at Lingnan as we pride ourselves on transforming young hearts and minds through a unique learning experience. your key stakeholders. These available templates can be used to get more sales and attract potential investors. Another way to look at it: Verb (action) + adjective (description) = noun (result). I viewed several sources today but this site was the most helpful. I like the idea that the real plan is not the output format, but what's supposed to happen, and why, and when, and how much money. Create Awesome Documents and Visuals With Template.net. 3 Strategic Plan 2015 - 2020 Foreword . It was a national distributor of milk and other dairy products and in it, farmers occupied two roles. Tip 1: Establish Authority A good start is to focus on establishing not only the author's credibility but also your own. Strategy design, your fifth step, involves deciding what your organizations positions will be on the identified strategic factors for each key stakeholder group. 9 0 obj In the context of changing global trends and increasing competition in higher education, we considered it a priority to further strengthen our academic development and research as well as student development.
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